Why do the colours on my screen look different from those in the printed product?

In our experience, colours usually look different when printed than they do on your screen.

This is because the monitor displays colours in RGB mode, i.e. in the additive colour system. In additive colour mixing, the sum of all colours is white; the colours are created by light rays, so to speak, which makes bright colours possible. The printing industry, on the other hand, works with the CMYK mode, the subtractive colour system, which has a smaller colour spectrum (approx. one million) than the RGB system (16.7 million colours). The colours are created here by colour pigments.

Other factors that play a role are the type of paper, the type of printer, the opacity of the printed colours and the type and quality of the monitor. These criteria can also lead to colour deviations. Every monitor or inkjet printer displays colours differently. In addition, programs such as Microsoft Office only work in the RGB colour space.